ICT Spring guest speaker: meet Pepe Moeder, Digital Marketing & Crm Director, Fiat

Written by Alexandre Keilmann on January 22nd, 2016

The ICT Spring team is proud to announce that Pepe Moeder, Digital Marketing & CRM Director, Fiat, will be a guest speaker at ICT Spring.


Who is Pepe Moeder?

With a degree in business administration, Pepe Moder has begun working in the marketing atI.net. His next step was in the role of Product Manager of UUNET(WorldCom group IBD) and later Mktg Partner in strategic consulting for the digital world. In the same period he published “Web Marketing for Small and Medium Enterprises” and “Internet Startup”, two books with Apogeo.

In Genialpoint (RAS Group) Pepe took care of Digital Business Development to then play the role of New Media Manager for Internet communication and institutional web sites in Ras and for the entire Allianz Group in Italy. in 2008 he joined Barilla where he remained until 2012 as the Head of Digital Marketing & Communication Group.

Since April 2012 he entered in Pirelli Tyre covering the position of Global Director for the Digital Marketing & Communication. He is also a lecturer in digital communication and marketing at the Bocconi University.


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