Personal data is the new oil

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25 mai 2018. Une date charnière dans l’histoire de la protection des données des citoyens européens. En effet, ce sera dans deux ans à peine, que le GDPR, l’acronyme anglo-saxon du Règlement Général sur la Protection des Données, entrera pleinement en effet. Mis sur le pas de tir par la Présidence luxembourgeoise du Conseil de… Read more »

How digital changes the TV and Media industries

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Digital tools and huge amount of data help companies promote and develop their brand. But how can customers interact with the brand? What’s the most engaging type of content? During the conference « Digital Transformation: TV, Media & Content », international experts from all over the world exchanged about their vision and the way they work. After… Read more »

The Abundance Era: the Impact of Technology

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Abundance is often associated with money. It actually manifests itself in many other ways: revolutionary products, services and projects are being constantly invented. Technology and digitalization will continue to change the world we live in and innovations are constantly reshaping several industries. Is the future promising with this abundance of technologies? International experts discussed this… Read more »

Creativity, customer experience and strategies discussed at ICT Spring

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Marketers constantly need to innovate, recreate and sometimes even reinvent the game. They are facing more and more challenges in the ever-changing landscape of marketing and communication. During the « Best Brand Strategies » conference, international experts exchanged about creativity, customer experience, and strategies.   The Best Brand Strategies conference started with a few words pronounced by… Read more »